What the AI Chatbot is

The AI Chatbot is a chat widget that sits on your park's website and answers guest questions automatically, 24/7. Do you take dogs? What are your nightly rates? What time is check-in? Those questions arrive by phone, by email, and by Facebook message, and plenty of them arrive at 9pm when nobody is at the desk.

It is not a general-purpose AI. Your bot is trained exclusively on your park's own RoverPass content: your description, rules, rates, amenities and site details. When it cannot find an answer in there, it says so instead of inventing one, and it hands the guest back to you.

It does not replace your front desk. It fields the repeat questions that interrupt your day. Guests with something more complicated still reach you the way they always have.

What it costs and how to get it

The AI Chatbot is an add-on to your RoverPass account at $49 per month, and you can cancel it whenever you want.

The AI Chatbot is enabled per campground by RoverPass, not from your own settings — there's no switch for it in the Owner Portal.

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Once it's enabled:

Your dashboard, at a glance

Open the campground you want the chatbot for from your RoverPass owner account and go to the AI Chatbot dashboard. If you manage more than one park, each one gets its own bot, with its own knowledge, its own tone and its own approved websites. Nothing is shared between them.

• Home: this week's numbers, the top questions your bot could not answer, and your recent conversations.
• Content gaps: everything the bot could not handle, waiting for an answer from you.
• Conversations: every chat the widget has handled.
• Knowledge: everything your bot knows about your park.
• Bot, Widget and Domains, under Settings: how it answers, how it looks, and where it is allowed to load.

The Home screen splits this week's chats three ways: Answered well, Said "I don't know", and Negative feedback. The Bot configuration panel at the bottom is a summary of your current personality, welcome message, allowed domains and widget color, with an Edit link into the settings.

Step 1: check the knowledge it already has

Your rates, rules and policies come straight from RoverPass, so answers stay current. Those entries are labeled From Roverpass and carry an Edit on Roverpass link, which keeps your listing the one place you maintain that information. Anything you write yourself is labeled Manual.

Read through what is there before you do anything else. It is the fastest way to see what your bot already knows. If you change something in RoverPass and want it reflected right away, hit Sync from Roverpass to pull it in.

The tabs across the top group your entries by category: FAQ, Rates, Rules, Amenities, Description and Location. The counter next to each one tells you how thin a category is.

Step 2: add what guests always ask

This is the step that decides whether you love the chatbot or switch it off in week two. A bot with a thin knowledge base falls back constantly. A bot with a solid first pass carries you all season.

Click Add knowledge and give the entry three things:

• Title: the question the way a guest would ask it.
• Answer: plain sentences. Write it the way you would say it on the phone.
• Category: usually FAQ for anything you are adding by hand.

Write one topic per entry. A single entry covering pets, quiet hours and cancellations at once is harder for the bot to retrieve than three short ones.

What to add first, because these are the ones that actually come in:

• Nightly rates and what is included
• Pet policy
• Check-in and check-out times, and whether early arrival or late checkout is possible
• Cancellation policy, and what happens if a guest needs to change dates
• Hookups, site sizes and big-rig access
• Amenities: wifi, laundry, bathhouse, propane
• The rules that generate the most calls

Step 3: set your tone, your look and where it loads

Three settings screens:

• Bot: how it talks. Pick a personality preset or write your own instructions, and write the fallback line it uses when it has nothing to answer from. Presets stay inside your knowledge and hand off to your park when they cannot confirm something.
• Widget: your color, your avatar, the header title, the welcome message a guest sees first, suggested starter questions, which corner the bubble sits in, and the widget language.
• Domains: the websites allowed to load your widget.

Test it before you point guests at it. Ask your own trick questions, including one you know is not in your knowledge yet, so you can see the fallback and decide whether it says what you want it to say.

Step 4: put it on your website

Two parts, in this order:

1. Add your domain on the Domains screen. The widget only loads on websites you approve, so nothing appears until your domain is on that list. This is where most owners get stuck. Subdomains are not matched automatically: if your site answers at both yourpark.com and www.yourpark.com, add both.
2. Install the widget. Copy the snippet from the Widget screen and paste it into your website just before the closing </body> tag. Most site builders have a place for this: look for Custom Code, Embed Code, Footer Code, or Header and Footer Scripts in your site settings. If someone else built your site, forward them the snippet and this paragraph.

Then load your site in a browser. The bubble should appear in the corner you picked. Ask it one question to confirm it is answering.

Reading your conversations

The Conversations screen shows every chat your widget has handled, and lets you filter down to the ones worth reviewing.

Two filters do the work:

• Negative feedback: a guest gave the answer a thumbs down.
• No retrieval: the bot answered without pulling anything from your knowledge. These are the ones to read first.

Click any conversation to read the whole thread, exactly as the guest saw it. This is also the honest limit of the product: it answers from your knowledge, so if an entry says the wrong check-out time, the bot will confidently say the wrong check-out time. Treat your knowledge base the way you treat your rates.

Content gaps: the questions it could not answer

Every question where the bot fell short lands on one screen, grouped so that ten guests asking the same thing show up as one item instead of ten. The header tells you how many clusters cover how many visitor questions.

Each gap is tagged with why it became one:

• No match: nothing in your knowledge came close.
• Declined: the bot refused to answer. Often the right call, for example when a guest asks it to confirm a free stay.
• Downvoted: it answered and the guest thumbed it down.

Two buttons on every row. Answer this writes your answer straight into your knowledge base and moves the gap to Resolved. Dismiss clears the ones not worth teaching: off-topic questions, "gracias", "ok", the guest asking about next week's weather.

You do not have to retrain anything. Answering a gap writes the content and re-indexes it in the same step, so your bot knows it from then on. This is what makes the chatbot get more accurate the longer it runs, and it is worth about ten minutes a week: open Open, answer anything that came up more than once, dismiss the noise.

Where the widget appears

The chat widget appears on your RoverPass website.

If your site isn't built by RoverPass, contact support before you count on the widget — there's no self-service way to add it to a site you host elsewhere.

Frequently asked

Will it make up answers?
It can only respond using your campground's own content. When it has nothing to answer from, it says so and points the guest to you, and that question shows up in your content gaps.

Do I have to retrain it when I answer a gap?
No. Answering a gap writes the content and re-indexes it in the same step.

Does it take bookings?
It answers questions on your website. Guests still book through your normal booking flow.

Does it replace my front desk?
No. It handles the repeat questions like check-in times, pet rules and hookup details. Anything more complicated still comes to you.

Will it work on my website?
If you can paste a snippet of code into your site, yes. Add your domain on the Domains screen first, and remember that www and non-www count as two domains.

What happens if I cancel?
Remove the snippet from your site and your bot stops appearing. Your knowledge stays in your account.

Can I have one bot for several parks?
No, and on purpose. Each park gets its own bot so guests never get another property's rates or rules.

Ready to add it?

Request the AI Chatbot for your park and we will turn it on for your campground.

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